Carolina D’Souza is communication professional with over 20 years of experience in publishing and government administration.

She thinks of words as vehicles to carry emotions, speeding up, slowing down, cruising, and pausing, taking the reader on a journey – sometimes leaving skid marks, at others, leaving one breathless. Words– she has loved wiring these for years.

As a journalist, she was in the driver’s seat with hundreds of bylined articles in Gulf News and Herald. Then she moved to the passenger seat at Dubai Healthcare City Authority where she handled the scope of a PR agency and later built a team, navigating PR campaigns and delivering strategic communication initiatives covering stakeholder engagement, media relations, crisis communication, and reputation management.

At the exhibit, she leads the digital brand communication portfolio, helping businesses tell their stories with authenticity and purpose.

She enjoys jazz, art, travel, and is a certified fitness trainer.